Monthly Archives: August 2013

Choosing the right brand colours

The human mind is highly responsive to visual stimuli and colour is one of the major defining factors in that response on both conscious and sub-conscious levels. Colour is an important element in a brand’s visual identity. Think of iconic brands … Continue reading

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Keeping your home-based business legal

Starting your own business may be triggered by a new year resolution – or there may be other considerations that may prompt you to start anew. It’s an exciting milestone – which might however become a ‘millstone’ if you don’t take … Continue reading

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